FOR IMMEDIATE RELEASE

For information about products or services, please contact:
Customer Care
800-669-3275

Media Contact:
Anne Rierson
anne.rierson@frontiercoop.com
319-227-7996 ext. 1163

ORGANIC VALLEY AND SIMPLY ORGANIC PROVIDE HOLIDAY MEAL PLANNERS ONLINE BEGINNING NOVEMBER 1

LA FARGE, Wis. and NORWAY, Iowa (November 1, 2011) - ‘Tis the season when we start to worry about either hosting the holiday gathering or wondering what side dishes will be appropriate and appreciated at the hostess’ home. Frankly, the stress of planning and preparing can even make you lose sight of the true purpose of the holiday season – fellowship and giving thanks. That’s why two of the leading organic brands have teamed up to provide easy and affordable recipe ideas.

Organic Valley, America’s largest cooperative of organic farmers, and Simply Organic, the leading organic seasonings manufacturer in the United States, are launching a series of recipes and two online Holiday Meal Planners designed to help home cooks transform a few quality ingredients into simple and delicious holiday meals. Thanks to Stonyfield Organic, a delicious smoked salmon dip has been added to the list of appetizers. Beginning November 1, the dinner meal planner can be downloaded at Organic Valley or Simply Organic websites, while the brunch meal planner will be available at those same locations beginning December 1.

Included in both the holiday dinner and brunch meal planner kits are all the elements you need to host a stress-free organic holiday, including:

• invitations that can be printed as postcards or sent electronically;
• helpful kitchen gadget ideas;
• menu suggestions for appetizers through desserts, including smoked salmon dip, baked orange ginger squash, mulling spice brined turkey, delectable pumpkin cream torte and brownie graham delight; dairy and seasoning coupons from Organic Valley, Stonyfield Organic and Simply Organic;
• a calendar “to-do” list that provides specific items for planning and food preparations; and games and fun activities for the kids to keep them from being underfoot.
• Organic Valley, Stonyfield Organic and Simply Organic are giving the gift of good taste this holiday season! Enter to win a gift basket with a suggested retail value of $500. All you have to do is visit the Facebook page for Organic Valley or Simply Organic, or register at the Simply Organic website.

Gifts include:

• $150 in coupons for Organic Valley products;
• $100 worth of Stonyfield Organic yogurt, plus a Stonyfield Organic Yogurt Cookbook, Stonyfield Organic T-shirt and branded cooking gear; and
• 16-count spice rack full of Simply Organic spices, plus a complete set of Simply Organic baking flavors and extracts.

“We believe that the best recipes start with the highest quality, organic ingredients and are made better only by enhancements of the same standard. Simply Organic seasonings are a great match to Organic Valley eggs, creamers, half & half, butter, cream, cheese and other recipe foundations,” said Tripp Hughes, Director of Category Management at Organic Valley.

All the items you need for both holiday meal planners can be found at natural and organic retailers across the United States. In case you can’t find a local natural grocer near you, Simply Organic will have all the spice and seasoning ingredients available for online ordering and shipping, while the organic turkey can be ordered at www.organicprairie.org.

. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Organic Valley: Independent and Farmer-Owned
Organic Valley is America’s largest cooperative of organic farmers and one of the nation’s leading organic brands. Organized in 1988, it represents 1,658 farmers in 35 states and three Canadian provinces, and achieved $619 million in 2010 sales. Focused on its founding mission of saving family farms through organic farming, Organic Valley produces a variety of organic foods, including organic milk, soy, cheese, butter, spreads, creams, eggs, produce and juice, which are sold in supermarkets, natural foods stores and food cooperatives nationwide. With its regional model, milk is produced, bottled and distributed right in the region where it is farmed to ensure fewer miles from farm to table and to support our local economies. The same farmers who produce for Organic Valley also produce a full range of delicious organic meat under the Organic Prairie label. For further information, call 1-888-444-MILK or visit www.organicvalley.coop, www.organicprairie.coop and the cooperative’s farmer website, www.farmers.coop. Organic Valley is also on Twitter @OrganicValley and Facebook www.facebook.com/OrganicValley.

Simply Organic®
Celebrating its 10th anniversary, Simply Organic®, an all-organic brand from Frontier Natural Products Co-op™, offers an extensive and growing selection of certified organic spices, seasonings and baking flavors while supporting organic agriculture around the globe. By providing the best available organic seasonings and donating one percent of sales to organic farming causes, Simply Organic genuinely offers "a way to eat, the way to live." Find out more about Simply Organic at www.simplyorganic.com. Twitter us at @SimplyOrgFoods and on Facebook www.facebook.com/SimplyOrganicFoods.

Stonyfield
Stonyfield, celebrating its 28th year, is the world's leading organic yogurt company. Its certified organic yogurt, smoothies, milk, cultured soy, frozen yogurt and ice cream are distributed nationally. The company advocates that healthy food can only come from a healthy planet. Its use of organic ingredients helps keep over 200,000 farm acres free of toxic, persistent pesticides and chemical fertilizers known to contaminate soil, drinking water and food. To help reduce climate change, Stonyfield offsets all of the C02 emissions generated from its facility energy use. The company also started a nonprofit called Climate Counts (climatecounts.org) which shows people how they can help fight climate change by the way they shop and invest. Stonyfield also donates 10% of its profits to efforts that help protect and restore the Earth. For more information about Stonyfield Farm, its products and initiatives, visit www.stonyfield.com or follow Stonyfield on Twitter @Stonyfield and @StonyfieldBiz, and on Facebook www.facebook.com/StonyfieldFarm.