Norway, Iowa (Oct. 19, 2016) — Simply Organic, a brand of Frontier Co-op, is inspiring consumers to share the simple joys of the season with organic spices, recipes and fun in its newly launched “Organic Moments” campaign.
The brand’s three-month digital and in-store promotion includes unique, seasonal recipes featuring the brand’s sustainably sourced organic spices and more than $7,000 worth of prizes in monthly giveaways.
Spice-forward recipe highlights include a simple French 75 Cocktail made with a clove and vanilla bean syrup, and Apple Oatmeal Cookie Cups with a spice and sugar apple filling inside and a small dollop of cinnamon whipped cream on top.
“At Simply Organic, we want to inspire you to share the simple joys of delicious, organic food and togetherness,” said Ellen Bouchard, Marketing Director for Simply Organic. ‘Setting the Table for Organic Moments’ means that you are cooking with intention, sharing your values with friends and family every time you sit down to eat a meal together.”
This year’s campaign places a unique emphasis on celebrating “Thursday Moments” — informal times during the season to gather and enjoy what’s most important.
“Life is busy during the holidays; the weekends are even busier. Thursdays can be a time to plan a regularly scheduled escape around all the things you love,” added Bouchard.
Each month, Simply Organic will be giving away a new Ultimate #ThursdayMoments prize featuring items from W&P Design, Le Creuset and KitchenAid as well as Simply Organic’s favorite holiday spices and seasonings.
Consumers are encouraged to join the campaign and share their, “Thursday Moments” on Facebook, Twitter and Instragram using the hashtag: #ThursdayMoments.
One grand prize winner will win a $5,000 “Ultimate Thursday Bash”, complete with a personal party planner and everything you need to create the ultimate Thursday moment to share with family and friends.
Learn more about the “Thursday Moments” giveaways at: bit.ly/thursdaymoments-giveaway
Visit the campaign site at: https://www.simplyorganic.com/community/organic-moments
NOTE: High-resolution images and a full list of recipes included on the site are available upon request.
Simply Organic®, an all-organic brand from Frontier Co-op™, offers an extensive and growing selection of certified organic spices, seasonings, and baking flavors while supporting organic agriculture around the globe. By providing the best available organic seasonings and donating one percent of sales to organic agriculture and education, Simply Organic genuinely offers "Pure.Simple.Joy.” Find out more about Simply Organic at www.simplyorganic.com.
Founded in 1976 and based in Norway, Iowa, Frontier Co-op offers a full line of natural and organic products under the Frontier Co-op, Simply Organic, and Aura Cacia® brands. Products include culinary herbs, spices and baking flavors; bulk herbs and spices; and natural and organic aromatherapy products. Frontier Co-op's goal is to provide consumers with the highest-quality organic and natural products while supporting and promoting social and environmental responsibility. For more information, visit Frontier Co-op's website at www.frontiercoop.com.